Latest White Papers
Google’s 25-Year Journey: A Look Back at the Company’s Achievements
This year marks Google’s 25th anniversary, and it is a great time to look back on all that the...
Effective Application Security Requires Comprehensive, Fast, and Constant Protection
Effective application security is a must for all businesses that want to protect their data and systems from malicious...
Availing Significant Benefits Using an Efficient Sales Pipeline
A sales pipeline is an essential tool for any business that wants to track customers in the purchasing process...
Maximizing B2B Process Output with an Effective Approach
Lead generation, lead engagement, and lead conversion are key components of the B2B process that must be managed with...
Five Ways of Increasing Demand Generation of Your Business
Demand generation is an important part of any business’s growth strategy. There are five key methods to increase demand...
Elevating ABM Potential by Tracking Important ABM Metrics
As businesses continue to embrace Account-Based Marketing (ABM), marketers...
Ensuring Business Success with Effective Demand Forecasting
In the cutthroat world of business, staying ahead of...
UK Confirms Plans to Implement Formal Law to Regulate Crypto Industry
In a consultation paper, the U.K. government confirmed its intentions to regulate the cryptocurrency market, stating that it hopes...
Nurturing MQLs to SQLs: Strategies for converting MQLs to SQLs
Marketing Qualified Leads (MQL) are potential customers who have shown an interest in your product or service. However, they...
Improving Lead Quality by Leveraging Marketing Automation for Lead Generation
Lead generation is an essential part of any business, but the quality of leads can vary. In this article,...
On hope for a new ETF, Cryptocurrencies gain value, sending Bitcoin over $30,000 at one point.
As optimistic investors assessed the possibility that the United...
Microsoft Completes $69 billion acquisition of Activision Blizzard following a thorough regulatory review
Activision Blizzard's $69 billion acquisition by Microsoft has been...
Enhancing Demand Generation with Demand Creation and Demand Capture
Demand generation is an important part of any successful business-to-business (B2B) organization. It involves creating demand for a product...
US consumer prices increased by 0.4% in September, more than expected
Inflation remained a top concern for policymakers in September as consumer prices increased at a slightly faster-than-anticipated rate for...
US Wholesale Price Inflation Increased by 0.5% in September, More than expected
More than expected, US wholesale price inflation increased by 0.5% in September. Unexpectedly, high wholesale price growth in September...
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Nurturing MQLs to SQLs: Strategies for converting MQLs to SQLs
Marketing Qualified Leads (MQL) are potential customers who have...
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Sales
Technology
Google’s 25-Year Journey: A Look Back at the Company’s Achievements
This year marks Google’s 25th anniversary, and it is a great time to look...
Effective Application Security Requires Comprehensive, Fast, and Constant Protection
Effective application security is a must for all businesses that want to protect their...
Availing Significant Benefits Using an Efficient Sales Pipeline
A sales pipeline is an essential tool for any business that wants to track...
Finance
Nurturing MQLs to SQLs: Strategies for converting MQLs to SQLs
Marketing Qualified Leads (MQL) are potential customers who have shown an interest in your...
Enhancing Demand Generation with Demand Creation and Demand Capture
Demand generation is an important part of any successful business-to-business (B2B) organization. It involves...
Advantages of a well-managed sales pipeline to reap better business results
In today’s competitive business environment, it is essential for companies operating in the B2B...
Availing Significant Benefits Using an Efficient Sales Pipeline
A sales pipeline is an essential tool for any business that wants to track...
Editor's Choice
Alphabet to Unveil AI Updates at Google Annual Developer Conference
Artificial intelligence is going to be a central point...
AWS is allocating $100 million in Generative AI to compete with Microsoft and Google
Amazon’s cloud unit Amazon Web Services said yesterday that it...
Best Email Marketing Practices to Boost Return on Investment in B2B Industry
Email marketing is an effective way for businesses to...
China announces a target of 5% Growth in GDP for 2023; Shows Cautious Approach.
China’s leaders take a cautious approach to the estimate...
Marketing
Human Resource
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Los empleados están eligiendo su forma de trabajar
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Los equipos de TI son muy conscientes de esta creciente responsabilidad. El análisis de Gartner predice que "para 2025,...
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The heart of any digital operation is content. No matter how much you have, the right content management system (CMS) will...
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Elevating ABM Potential by Tracking Important ABM Metrics
As businesses continue to embrace Account-Based Marketing (ABM), marketers...
Planning and Executing Successful Webinars and Event Registrations
Webinars and event registrations are an important part of...
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